Degrassi case study: multi platform, transmedia, convergent, social, mobile – what hasn't Degrassi done? from TMC Resource Kit
Degrassi has now been a part of the Canadian entertainment landscape for 30+ years (2 years shy of Star Wars folks!) and it has a history of firsts in dealing with sensitive topics, language use, and consistent innovations in reaching out to a trans-generational passionate fan community.
The more I learned, the more impressed I’ve been with Epitome’s long term, consistent commitment to keeping this show relevant, ground-breaking and their success in developing new strategies with new platforms to support community engagement.
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